Meet the founder

Interview with the founder (TheNakedChemist.Com)

Transforming skin is what I do; it’s my passion
It’s my calling; there is no other option.

Have you ever wondered what it takes to make it to the top of the skincare industry?

Samantha’s waiting list for treatments that address skin health is closed.

Here is an interview with the brilliant team behind the Tonic Room for readers who want to learn more about her.

She discusses her philosophy and the reason behind the brand, which we hope will inspire you on your journey to skin health.

Interview with Samantha

Interviewer: What is the central message behind your skincare range?

Samantha: The Naked Chemist philosophy is one of integrity and skin health; I want to help people truly improve their skin. I am on a mission to help as many people as possible to return to skin health. I believe having beautiful glowing skin is way more than just skin deep; it is about restoring someone’s confidence and skin health. Transparency in beauty will always be at the core of my brand, especially in an industry that can be so full of hype, which often frustrates me.

Follow the link to learn more about Samantha.

Interviewer: Why are you so passionate about skin health?

Samantha: The driving force behind The range stems from my clinical practice and direct experience working with many diverse skin types and conditions. My vision today remains the same as when I started on this journey. It is to create beautiful products people trust, made from natural, clean ingredients so that you can reclaim control over your skin and confidence.

Interviewer: You had your skin challenges; tell us about that.

Samantha: Growing up, I had my skin conditions; I suffered from eczema and psoriasis, which would flare up when I was under stress. I began researching topical and internal ingredients. After seeing firsthand how natural ingredients helped me heal chronic inflammation in my skin, pursuing a career in the skincare industry was a natural progression. I know what it is like to be uncomfortable in your skin, and working in the beauty industry allowed me to reach as many people as possible concerned about their skin conditions.

Interviewer: How did you get into formulating skincare?

Samantha: I have always enjoyed chemistry. From a very young age, my parents would buy me chemistry sets, and I would make crude rose waters and formulas at the age of six. I remember getting frustrated because my natural recipes would go off after a few days. Of course, I had no conception of preservatives, but even all those years ago, it’s where my journey began, so I say it’s my calling and reason for being.

Interviewer: What inspires you?

Samantha: Nature has been a profound source of inspiration for me. Growing up in rural Shropshire, I developed a deep connection with wildlife, igniting a lifelong passion. Now, living in New Zealand near the breathtaking rainforest, I’m constantly reminded of the beauty and wonder of the natural world. This appreciation for nature influences every aspect of my skincare range, fostering a commitment to sustainability and a light carbon footprint. I’m also indebted to my parents, especially my late father, whose love for nature and animals instilled a profound gratitude for the environment.

Read our interview on the company’s sustainability development goals.

Interviewer: Do you have a mentor who influenced your journey?

Samantha: I pay homage to Horst Rechelbacher, whom you can read about here. He was the founder of Aveda and pioneered eco-friendly and organic living. His book, “Aveda Rituals,” sparked my journey into holistic health and natural skincare, inspiring me to integrate these principles into my holistic clinical practice and now my Naked Chemist skincare range.

Interviewer: Why is customisation so important for you?

Samantha: Commercial skincare brands often adopt a one-size-fits-all approach, which can be very frustrating. We’re all metabolically unique, so I believe skincare should be tailored to individual needs. In the treatment room, we customise, so I wanted to bring my treatment room practices to clients who were contacting me with concerns online; this is how the skin shots came into being and why my skincare line prioritises customisation, addressing specific skin types and concerns with targeted solutions.

Interviewer: What inspired you to start your own business?

Samantha: The unique approach I developed in treating skin conditions led to an ever-growing waiting list. Establishing the Naked Chemist skincare range became a way to reach more people seeking solutions for their skincare concerns. As my clients experienced transformative results, they became advocates, fueling the growth of the business through their belief in the products. Combined with an online presence, this allowed me to reach and assist numerous individuals with their skincare needs, as mentioned above.

Interviewer: Why is transparency in beauty important to you?

Samantha: Transparency is central to Naked Chemist’s message. My blog and free ebooks serve as a platform to educate and empower consumers, fostering transparency in the beauty industry. Providing honest insights into skincare concerns and solutions allows me to connect with a broader audience and contribute positively to their skincare journeys.

Interviewer: What is your vision for Naked Chemist products?

Samantha: My vision is to continue revolutionising skincare by combining clinical expertise with natural ingredients. I aim to develop products that transform skin on a cellular level and prioritise long-term skin health. Ultimately, I aspire to create a skincare range people can trust and rely on to achieve optimal skin health confidently.

I want to educate as many people as possible and help them regain control of their skin, which is also why I created my free ebooks, which took a long time to compile.

Interviewer: What motivated the creation of your bestselling product, Xcell?

Samantha: Xcell barrier repair oil was born out of necessity. Many clients I treated had compromised skin due to aggressive treatments or overly active ingredients. Despite trying various products, conventional solutions often fell short. Recognising the need for healing and repair, especially for damaged barriers caused by treatments like micro-needling, I researched skin-identical ingredients. This led to the development of Xcell, followed closely by Fortify barrier repair cream. The overwhelmingly positive feedback from my clinic clients, who experienced remarkable improvements in their skin, propelled Xcell to become a bestseller.

Interviewer: What aspect of your job do you enjoy the most?

Samantha: The most fulfilling aspect of my job is knowing I’ve made a tangible difference in people’s skin. Collaborating with clients worldwide to achieve transformative results brings me immense satisfaction and drives my passion for skincare. as is evident in many of our trust pilot reviews.

Interviewer: Are there any challenges you face in your role?

Samantha: Running a business comes with challenges, particularly the constant demand for urgency. Balancing client inquiries, the clinic, and the ongoing research required for developing effective skincare solutions can be daunting. However, overcoming these challenges is part of the journey toward advancing skin health.

Interviewer: What words of wisdom would you offer aspiring businesswomen?

Samantha: Find your dream and pursue it wholeheartedly. Persevere through challenges, as there’s always a way forward. Trust in your vision and stay committed to making a meaningful impact.

Interviewer: How do you recommend achieving balance in daily life?

Samantha: Cultivate awareness of internal changes and responses to external situations. Taking small, consistent steps and regularly reassessing priorities can help maintain balance and meet personal needs.

And Breathe – just become aware of the change within you and how you respond to situations!

Interviewer: Lastly, what is your “Naked truth”?

Samantha: Transforming skin is more than a profession; it’s my passion. Witnessing the profound impact skincare can have on people’s lives drives me to continue innovating and pushing boundaries.

On a final note: My journey is dedicated to my late father, whose love for nature and animals profoundly influenced my path and taught me that it truly means to be nurtured by nature. I will always be grateful for his nurturing influence and the lessons he imparted. I will forever miss you.

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