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Skincare Products Best Presented: How to Create Displays That Sell

By Samantha Miller, Clinical Skin Therapist & Founder of The Naked Chemist | Updated: 25th April 2026 Let’s be honest — shelves sell stories, not just skincare. The way you display your products tells a client everything about your brand before they’ve touched a single jar. After thirty years in the clinic, I’ve learned that […]READ MORE
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GDPR Compliance Regulations for Skincare Apps

Skincare apps aren’t just “pretty tech”. They’re personal. Really personal. People upload skin photos, track breakouts, log cycles, and record reactions. So if your app can’t protect that data, it can’t protect your brand. What Data Skincare and Health Apps Collect Most skincare apps collect more than email addresses and usernames. If your app is […]READ MORE
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How to Kickstart a Successful Career as an Esthetician

Love all things skincare? Obsessed with serums, facials, and the science behind glowing skin? Then why not turn that passion into a thriving career? The first step is education. Whether you dream of working in a high-end spa or launching your skincare brand. Or even helping clients achieve their best skin. You’re already on the […]READ MORE
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Beauty Salon Standard Operating Procedures Examples: SOPs That Work

Running a beauty salon isn’t just lashes and luxe facials. It’s bookings. Cleaning. Stock. Client notes. Aftercare. Payments. And somehow… always losing the tweezers. That’s where SOPs come in; they keep your salon calm, consistent, and running like clockwork. In a fast-paced salon environment, small mistakes can become big problems. One missed hygiene step—one forgotten […]READ MORE
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Skincare Trends: What’s Actually Changing Your Skin (And What Isn’t)

By Samantha Miller, Clinical Esthetician & Founder of The Naked Chemist | Updated: April 2026 Technology is reshaping skincare trends faster than ever. New tools. Smarter systems. More personalised solutions. But here’s the question most people aren’t asking — is your skin actually getting better? Because more innovation doesn’t always mean healthier skin. And if […]READ MORE

An Esthetician’s Guide to Skin Assessments in 2026

Want to know which products in your routine are no longer serving your skin? Curious about how to manage stubborn hyperpigmentation or recurring acne breakouts? Or perhaps you’re an esthetician looking for a thorough, clinically informed consultation guide. If so, you’re in the right place. This is the same consultation framework we use in our […]READ MORE

How to Create Beautiful Eyebrows with Henna

Your eyebrows define and frame your face. A well-shaped and tinted brow can transform your look. It accentuates your eyes and balances your features. Henna has become a popular choice for eyebrow tinting. This introduction to henna and eyebrows will guide you through the benefits of using henna for your eyebrows. We will also look […]READ MORE

The Esthetician’s Guide to Skin Analysis and Consultation

Picture this: You’re about to embark on a thrilling expedition into the depths of skincare A journey that promises to unveil the secrets of radiant, healthy skin. As an esthetician, part of your job is to navigate the vast terrain of facial analysis. So, grab your magnifying glass and join us. As we learn to […]READ MORE
Wood's Lamp - A Cool Tool For The Skin

Woods Lamp a Cool Tool for Your Skin

The Wood's Lamp is a great tool for seeing conditions within the skin that are not always visible to the naked eye.
Beta and Alpha Hydroxy Acid Difference

Understanding the Beta and Alpha Hydroxy Acid Difference

Skincare enthusiasts and beauty industry insiders alike. We have long reaped the glow-boosting benefits of chemical exfoliants. With the awaited ban on microbeads, a new wave of acid exfoliators has surged into the mainstream. So let’s dive in and talk about all things beta and alpha hydroxy acids Beta or Alpha Hydroxy Acid If you […]READ MORE